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With 2,338 weddings taking place in Williamson County in 2024, the local wedding industry is worth over $90 million, according to The Wedding Report.
The overview: Georgetown has about 20 wedding venues and a number of other businesses that support the industry. The businesses drive hotel occupancy tax and sales tax revenue to the city.
Quote of note: “If we have a client who wants to keep everything [in] Georgetown, you can source pretty much everything you need directly in Georgetown,” local wedding planner Alyson Desha said.
The big picture: Home to a bridal shop with its own signature line, and with businesses offering services from custom flower arrangements to personalized wedding invitations, residents and guests alike have chosen Georgetown as their wedding destination.
Desha said she’s seen an increased interest in people getting married in Georgetown.
For couples like Rachel Vaughn and Mitchell Pham, who are getting married in November, it wasn’t only Georgetown’s businesses, but its location and character, that secured their booking.
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