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The Red River Cultural District, coined as Austin’s music mile, announced its five-year strategic plan for preservation and evolution on April 14, according to a news release.
Dig deeper: “Soundtrack to the Future” details exterior upgrades to existing venues, new signage, solar-powered lighting, public murals and more. The district unveiled its plans, along with renderings of the updates, at an April 14 press conference with presentations by Executive Director Nicole Klepadlo, council member Zo Qadri and Matt Patton, vice president of AngelouEconomics.
The context: Red River is home to over 40 local businesses, including hotels and retail stores, all located between Fifth and 15th streets. The district is home to Austin staples, including Stubb’s, Chess Club, and 13th Floor.
The update: The strategic plan was developed with insights from key stakeholders, including local businesses, musicians, property owners and more, to develop a vision for the future, according to the district.
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